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What is CupCycling™?

CupCycling™ by James Cropper is the world’s first recycling process dedicated to upcycling take-away cups. We save them from landfill and incineration, and turn them into beautiful papers.

CupCycling™ is all about collaboration. Working with supply chain partners and brands who care about the environment, we’re set to drastically reduce the 2.5 billion take-away cups estimated to be thrown away in the UK each year.

Let’s work together towards a world that’s less wasteful, more beautiful.

How it works

Thanks to our collaboration with waste management partners we can accept cups from coffee outlets, cafés or retailers.

Why James Cropper CupCycling™

Our plant has the capacity to recycle 500 million paper cups each year. With CupCycling, we’re enabling brands to work with us to become part of a movement that has the potential to revolutionise paper cup recycling forever.

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It's at the heart of everything we do - from sourcing raw materials, to investment in renewable energy and world-leading recycling innovation.

Latest News

Sh L6175V2

Published on 30th November 2018 in News

In a great example of circular economy thinking, the first reusable coffee cup to enable contactless payments comes packaged in a folding carton made from recycled takeaway cups. Costa Coffee’s ‘Cleve…

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Waste To Wealth

Published on 22nd November 2018 in News

Master papermaker, James Cropper, will sign the Waste to Wealth Commitment today at the Waste to Wealth Summit - an event convened by Business in the Community – The Prince’s Responsible Business Netw…

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Make an enquiry

If you’d like to discuss a project or have a paper related query, please provide some details so that our sales team can help you. Alternatively, speak to us by calling or emailing on:

Tel : +44 (0) 1539 722002

For press enquiries, please contact:

Tel: +44 (0) 1539 722002

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